"The death of professional hockey in AMERICA is a nasty omen for people with heavy investments in NHL teams. But to me, it meant little or nothing -- and that's why I called Bill Murray with an idea that would change both our lives forever.
It was 3:30 on a dark Tuesday morning when I heard the phone ring on his personal line in New Jersey. "Good thinking," I said to myself as I fired up a thin Cohiba. "He's bound to be wide awake and crackling at this time of day, or at least I can leave a very excited message."
My eerie hunch was right. The crazy bugger picked up on the fourth ring, and I felt my heart racing. "Hot damn!" I thought. "This is how empires are built."
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