Trent "Have a Heart" Reznor of NIN.
From Paste Magazine: Twittering Nine Inch Nails frontman Trent Reznor opened a campaign last Wednesday to raise money for Eric De La Cruz, a Nevada Medicaid patient in need of a heart transplant. Both Nine Inch Nails and tour mates Jane's Addiction are offering special deals for the remaining shows on their tour to fundraise for De La Cruz's hopeful transplant.
A $300 donation will grant concert attendees access to the pre-show soundcheck and a meet-and-greet with the band, while $1,000 will get you backstage for dinner and relaxing with the band, as well as stage-side viewing for the show, autographs and pictures. For fans without tickets, a $1,200 donation comes with two tickets to the show and VIP treatment backstage. This is NIN's final tour, so fans of the band will want to seize this opportunity.
De La Cruz was turned down from transplant lists because of the lack of transplant centers in Nevada. Reznor became aware of his situation after De La Cruz's sister, former CNN.com news anchor Veronica De La Cruz, began a fundraising campaign on her website. The campaign is as much to raise money for Eric as it is to raise awareness of Nevada's limited transplant opportunities, and to petition Senator Harry Reid and other Congress members for improved legislation.
In part thanks to Reznor's Twitter presence and the letter he posted on the NIN website, the results of his fundraising were pretty astounding, collecting over $260,000 in one day. The total is still climbing, past $645,000 towards a goal set by Veronica of $706,968.